inPixio AI Photo Editor

Product Designer

AI Editing App

2 Year

Project Overview

inPixio is a well-established photo editing brand with over a decade of experience in digital creativity tools. The client aimed to create a mobile photo editing application that combines professional-grade capabilities with an intuitive, user-friendly experience, making advanced editing accessible to everyday users.

Daily tookit

  • Figma

  • Figma

  • Figma

  • Framer

  • Relume

  • Spline

  • Miro

  • Figma

  • Replit

  • UX Pilot

  • Framer

  • Relume

  • Spline

  • Miro

Daily tookit

  • Figma

  • Figma

  • Figma

  • Framer

  • Relume

  • Spline

  • Miro

  • Figma

  • Replit

  • UX Pilot

  • Framer

  • Relume

  • Spline

  • Miro

Desktop Mode

My Process

Design Thinking Process

Empathize

Define

IDeate

Design

Test

Problem Statement

Many users face challenges with existing photo editing apps:

Overly complex interfaces designed for professionals

Limited creative control in beginner-friendly apps

Time-consuming manual editing workflows

Steep learning curves for advanced features

Research & Insights

User Insights

Users want Quick results without sacrificing quality

AI-powered features are highly valued when they feel transparent and controllable

Discoverability of advanced tools is critical on mobile


Competitive Analysis

Analyzed popular photo editing apps to identify:

AI-powered features are highly valued when they feel transparent and controllable

Gaps between beginner and professional tools

Overloaded toolbars and confusing navigation

Opportunities for contextual, AI-driven actions


UX Strategy & Design Approach

Designed task-based workflows instead of tool-heavy screens

Introduced AI-assisted actions with clear visual feedback

Used progressive disclosure to keep the interface clean

Optimized gestures and interactions for mobile-first usag




Core Features & UX Highlights

Core Features & UX Highlights

Core Features & UX Highlights

Fine-Tune Adjustments

Fine-tune brightness, contrast, hue, and other controls for accurate visual refinement to achieve the exact look you want.

Stickers & Multi-edit

Add text and stickers seamlessly with smart alignment, scaling, and layering for creative storytelling.

Filter & Custome edit

Create and apply personalized filters to achieve consistent, unique visual styles across photos.

Catalogue & object edit Properties

Reposition and rotate objects within photos, allowing for precise composition and creative editing.

UX Strategy & Design Approach

UX Strategy & Design Approach

Many users face challenges with existing photo editing apps:

Designed task-based workflows instead of tool-heavy screens

Introduced AI-assisted actions with clear visual feedback

Used progressive disclosure to keep the interface clean

Optimized gestures and interactions for mobile-first usage

Designed task-based workflows instead of tool-heavy screens


Introduced AI-assisted actions with clear visual feedback


Used progressive disclosure to keep the interface clean


Optimized gestures and interactions for mobile-first usage

📈 Advanced edit task success:

61% → 88%

Background removal time:

3.5 min → 45 sec

📉 Editing drop-offs:

34% → 16%

User satisfaction:

3.9 → 4.6 / 5

Outcome & Impact

📈 Advanced edit task success: 61% → 88%

Background removal time: 3.5 min → 45 sec

📉 Editing drop-offs: 34% → 16%

User satisfaction: 3.9 → 4.6 / 5

Key Takeaway

AI-powered features, when paired with clear UX, can make professional photo editing accessible, fast, and enjoyable on mobile.

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